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Join the brands, marketers and innovators defining B2B at The Drum's B2B World Fest 2025


Join the brands, marketers and innovators defining B2B at The Drum's B2B World Fest 2025

B2B marketing is evolving fast. AI is rewriting the rules, customer expectations are higher than ever and every decision must deliver both quick wins and long-term brand impact. Enter B2B World Fest, the event designed to help B2B marketers stay ahead in this ever-changing world.

This one-day festival brings together global brands, innovators and marketing leaders for a dynamic exploration of what's next in B2B - from AI and creative technology to the evolving expectations of millennial and Gen Z buyers.

Hosted by comedian and content creator Henry Hayes as MC, World Fest promises inspiration, provocation and practical insights in equal measure.

Don't miss the industry's premier B2B gathering - where ideas, technology and creativity collide to shape what's next.

Apply to attend: events.thedrum.com/b2bworldfest/tickets

Who are the key speakers at The Drum's B2B World Fest?

Headliners include Mishal Husain (Bloomberg), Andrea Gellert (Meta), Karen Feldman (Iron Mountain) and Alicia Skubick (Trustpilot) - see the full line-up here.

What topics will be covered at B2B World Fest?

Sessions will cover AI in marketing, sports sponsorships, brand investment, the impact of gen Z and millennial buyers, building B2B communities, and brand storytelling - see the full agenda here.

Who should attend B2B World Fest?

Leaders and executives in B2B marketing including brands, agencies and technology platforms.

Why should I attend B2B World Fest?

This is best explained in the words of a prior attendee- Alicia Skubick, CMO of Trustpilot: "WorldFest is one of those events where you leave buzzing with ideas. The mix of voices and perspectives is what makes it so special."

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