Riyadh - Mubasher: Seamless Saudi Arabia 2025, the Kingdom's leading event for payments and digital commerce, kicked off in Riyadh during 17-19 November.
The event will focus on digital commerce, fintech, and payments, featuring more than 400 speakers and exhibitors across sectors. Over 2,000 attendees from around the globe will gather at the three-day fintech conference.
Seamless draws in-store and online retailers, marketplaces, and aggregators who want to adopt omnichannel retail, enhance checkout, increase customer loyalty, and advance technology.
In addition, retail supply chain leaders, logistics companies, and delivery platforms participate in exhibits and events to present and investigate solutions in fleet management, warehousing, fulfilment, and cross-border logistics that assist retailers in increasing productivity and improving customer satisfaction.
Furthermore, Seamless backs the Kingdom's digital economy by tying merchant payment providers, banks, and merchants together through card networks and point-of-sale systems.
Last year's edition launched in the Saudi capital under the theme The Future of Digital Commerce, Mubasher Media as a media partner.