Five Below has ended its search for a chief executive.
The extreme-value retailer for tweens and teens named Winnie Park as CEO and a member of its board, effective December 16. She replaces company veteran Kenneth Bull, who was named interim CEO following the abrupt departure of Joel Anderson in July. (Anderson was subsequently named CEO of Petco.)
In her new role, Park will partner closely with Bull, who will continue as Five Below's COO. In addition, Thomas Vellios, co-founder, will continue as executive chairman.
Most recently, Park was with Forever 21, where she has served as CEO since January 2022, leading a transformational brand refresh for the fast-fashion company focused on younger consumers with a social-media-first approach to engaging with customers, noted Five Below. Under her leadership, the brand launched its omnichannel capabilities, social commerce and a metaverse partnership with Roblox. She also expanded Forever 21's categories beyond women's apparel to include kid's, gift, beauty and accessories.